Privacy Policy

1. Introduction

Approach Commerce ("we," "our," or "us") operates e-commerce intelligence and optimization services. This Privacy Policy explains how we collect, use, disclose, and protect your information when you visit our website or use our services.

2. Information We Collect

2.1 Information You Provide

• Contact information (name, email, phone number)
• Company information (company name, website, revenue range)
• Business details (sales channels, growth goals, timeline)
• Account credentials for client portal access
• Communications with our team

2.2 Automatically Collected Information

• Device and browser information
• IP address and location data
• Pages visited and time spent on site
• Referral sources
• Cookie data (see Cookie Policy below)

3. How We Use Your Information

• To process partnership applications and evaluate fit
• To provide and improve our services
• To communicate about services, updates, and opportunities
• To analyze website performance and user behavior
• To comply with legal obligations
• To prevent fraud and maintain security

4. Cookies and Tracking Technologies

We use cookies and similar technologies to enhance your experience and analyze site traffic. This includes:

• Essential Cookies: Required for site functionality and security
• Analytics Cookies: Help us understand how visitors use our site (Google Analytics)
• Advertising Pixels: May include Meta Pixel, Google Ads, and TikTok Pixel to measure ad campaign effectiveness

You can control cookies through your browser settings. Note that disabling certain cookies may limit site functionality.

5. Third-Party Services

We may share data with trusted third-party service providers who assist in:

• Website hosting and infrastructure (Base44)
• Analytics and performance tracking (Google Analytics)
• Customer relationship management
• Email communications
• Advertising platforms (Meta, Google, TikTok)

These providers are contractually obligated to protect your data and use it only for authorized purposes.

6. Data Security

We implement industry-standard security measures to protect your information, including encryption, secure servers, and access controls. However, no internet transmission is 100% secure. We cannot guarantee absolute security but are committed to protecting your data.

7. Marketing Communications

By submitting a partnership application or providing your contact information, you may receive marketing communications from us. You can opt out at any time by clicking "unsubscribe" in any email or contacting us directly. We will never sell your email address to third parties.

8. Your Rights

Depending on your location, you may have rights to:

• Access your personal data
• Correct inaccurate information
• Request deletion of your data
• Object to certain processing activities
• Withdraw consent
• Data portability

To exercise these rights, contact us at the information provided below.

9. Children's Privacy

Our services are not directed to individuals under 18. We do not knowingly collect personal information from children. If we learn we have collected such data, we will delete it promptly.

10. Changes to This Policy

We may update this Privacy Policy periodically. Changes will be posted on this page with an updated "Last Updated" date. Continued use of our services after changes constitutes acceptance.

11. Contact Us

For questions about this Privacy Policy or to exercise your rights, contact us at: